Ready For Exclusive Market Research To Catapult Your Brand?

Catapult X partners with you to launch products and programs for science and STEM education. With deep knowledge of the K-12 and higher education markets, we combine the craft of creatives with the expertise of research strategists.

Ready For Exclusive Market Research to Catapult Your Brand?

Catapult X partners with you to launch products and programs for science and STEM education. With deep knowledge of the K-12 and higher education markets, we combine the craft of creatives with the expertise of research strategists.

We Make Insights Easy So You Have More Time to Innovate

Product Research

Feature Prioritization
Conjoint Analysis
Competitive Positioning

Price Research

Van Westendorp Model
Gaber Granger Study
Market Sizing including TAM

Brand Development

Brand Awareness
Market Mapping
Product Naming & Testing

A 50-state funding map, 423 CTE educators on what they’ll fund next, and a guide to updating your market plan and CTE personas.

Resources for Product and
Market Development

Develop Products Educators Love

Dr. Amanda ThompsonCEO Explore Interactive


"Daylene has been an indispensable member of our advisory board. She provides invaluable insights into market gaps and positioning. Her knowledge of testing the market is extensive, evolving, and active with connections to true educational leaders. Her guidance has pushed us to make much-needed critical changes in our product and branding. She is always encouraging and always flexible to listen, learn and adapt to our changing needs."
Lea Anne BordersCEO Bookelicious


"At Bookelicious, when we needed a product and market development group, Catapult X came highly recommended. Their guidance helped us navigate a district adoption, and their expertise provided valuable market insights as we continue to explore product positioning and qualitative research on the voice of our customer"